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Step by step restructuring
Introduction
The need to implement change is almost inevitable in today's business
environment if organisations are to continue to survive and grow. Change can be in
response to a number of factors but will almost certainly lead to a need to restructure
the business to some extent. The restructure may be small and only involve a single
department or a few employees; on the other hand it may involve the entire workforce
who could be spread over different sites and locations or even different countries.
Why restructure?
As the old saying goes, "if it's not broken why fix it?" However there are numerous
reasons why an organisation may need to change. The most common of these are:
- acquisitions and mergers:
Most takeovers usually result in a restructure and redundancies often occur.
For those fortunate enough to retain their employment it is inevitable they will
see their roles and the organisation change.
- changing market place and products (and a need to adapt the skills of
the current workforce to meet these changing demands):
Organisations need to constantly review their products and services to
ensure that they meet public demand and are competitive with the rest of the
market place. This could mean that staff may need to acquire different skills or
that job roles change in order to meet this demand and remain competitive.
- economic/financial considerations:
This may not necessarily be a downturn in business; equally it could be an
upturn which could result in a major review of business operations and staffing
considerations. However, if the restructuring results in potential
redundancies , then it is important to consider the process that
needs to be followed.
- changing technology:
Technological advances have resulted in the greater use of robotics and the
electronic operation of assembly lines, resulting in the loss of jobs for low skilled
workers and a skill shortage in the more highly technical positions. In order for
organisations to manage these changes they need to be constantly reviewing
their operations and staffing to ensure that they are not left behind.
Our guide takes you through the main stages of a restructuring exercise and will
help you to ensure that:
- the process is carried out fairly and to optimum advantage to the organisation
- you are able to retain key employees
- you maintain competitive advantage.
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A successful restructuring exercise depends on a number of factors which include:
- commitment at senior management/board level
- a shared vision of what is to be achieved and the final goal - aligned to
your long-term strategy
- the resources available (such as time and finance) to implement the
changes
- taking employees with you - keeping the communication channels open
and consult with all concerned
- ensuring that key staff are retained and that you can continue to grow
talent
- openness and honesty during the process.
If any of these are an issue, do consider carefully before embarking on your
restructuring exercise.
It is absolutely essential that you have a plan and timescales for each stage
of the process.
The first step is to agree at senior management level or Board level, if
appropriate, the end goal and the vision. This should be aligned with your
long-term strategy in terms of operational, financial, marketing and sales needs.
Formulate a project plan indicating the timescales for action and the date by
which the restructuring needs to be completed.
Write a brief for staff setting out the proposals, the reasons for the
restructure and the overall implications for the workforce. At this stage it is best
to avoid specifics such as the number of people who might be made redundant
as this will often cause unnecessary panic. A statement of what you want to
achieve and where you want to be in terms of positioning in the market place in
a "let's all pull together" philosophy, is the best starting point.
Ensure that there is no time delay whereby some staff have not been briefed
and others have. This will lead to rumours starting. Staff who are absent for
whatever reason should be briefed either by telephone or by a home visit if that
is possible.
Include in the brief the proposed timescales and your intention to consult
with staff at the earliest opportunity.
If your organisation is unionised arrange to meet the union representatives
as soon as possible, but not before you have completed a
draft
project plan.
If the restructure will mean changes in your organisational and/or
departmental structures, changing job roles or scenarios such as more staff in
one area and less in another, you will need to plan the proposed new structure
before holding any meetings.
Draw up an organisation chart and departmental charts (include job titles
rather than names). Be sure about why this is necessary in line with the strategic
objectives. Also draw up
draft
job descriptions and person specifications for any new jobs.
Identify which, if any, job roles may be 'at risk' of redundancy.
Begin the consultation process.
You must consult with all affected employees and this must start "in good
time" and be meaningful. How you carry out this consultation will depend on the
numbers of employees affected and also whether or not you recognise a trade
union for this purpose. If twenty or more employees at one establishment are
likely to be 'at risk' of redundancy within a 90 day period you will need to consult
with either a recognised trade union (if you have one) or elected representatives.
If you are re-structuring, all affected employees should be included in the consultation
process even if you are confident that you will be able to retain them, albeit in a
different role or on different terms and conditions.
Ensure that you are properly prepared before you start:
- detail the reasoning behind the restructure
- draw up a new proposed organisation structure and new draft job
descriptions
- check all tasks are covered
- consult with managers as to whether this would work
- consult with anyone whose job may be affected by these changes - eg
additional workload, or jobs which will be done slightly differently, which then
impact on support departments.
Don't rush the consultation process - this will generally always backfire. And
remember that notice must not be given until consultation is exhausted.
If you anticipate 20 or more potential dismissals in the space of 90 days you
will also need to notify BIS, either by letter or on a specific
form HR1,
which can also be obtained from any Redundancy Payments Office.
Until you send this off, your 30 (or 90) day consultation period is not triggered.
See our step by step guide to redundancy for more help with this.
This applies even if you have already begun consultation with staff and/or
representatives and even if you think that you may be able to retain all of the
employees, albeit in different roles.
If your organisation is not unionised and 20+ employees are likely to be 'at
risk' of redundancy, you will need to consult with employee representatives.
Therefore you will need to arrange for staff to nominate their representatives
within departmental/location areas. If more than one person is nominated, an
election must take place before consultation can commence.
Advise staff of the details of the proposed structure, any new job roles that
are available and which job roles may disappear. Ensure that all staff receive the
same message indicating how the new job roles will be advertised and how staff
can apply.
Note that any staff whose job roles are disappearing and therefore will be 'at
risk' of redundancy should be given first consideration for a new post. This does
not mean that they have to be appointed if they are not suitable for the position.
Carry out a thorough recruitment selection procedure for the new roles. Even
if there is only one candidate for a particular vacancy, you must still rigorously
test out his/her ability.
Remember that those members of staff who are not successful will still be
potentially 'at risk' of redundancy and you must be able to prove categorically
that the members of staff who were chosen for the new roles were the best
people for the jobs and were selected in a fair and consistent manner. You may
wish to consider running an assessment day or using
competency-based selection .
Once you have made appointments to the new roles, resolve with those
staff who are successful in gaining new jobs when they should take up their
appointments and what training (if any) is needed.
Identify any vacancies that are not filled and also the staff that are still 'at
risk' of redundancy.
Consider whether any member of staff who is still 'at risk' could possibly be
retrained to fill any vacancy. You should consider all 'at risk' employees at this
stage through a consultation process. Do not advertise these vacancies
externally until consultation has ended and all other options explored for the 'at
risk' members of staff. Inform the affected staff that you intend to advertise the
vacancies externally having ensured that either they do not wish to apply or they
are clearly unsuitable (you must have evidence of this).
Continue consultation both with employee representatives and with
individuals until the end of the consultation period. Ensure that you explore all
options before issuing redundancy notices.
Once you have completed consultation, if you have not been able to offer
any suitable alternative employment, issue redundancy notices to those not
successful. Consider whether you wish them to work out their notice, or to give
pay in lieu (sometimes the existence of staff who are losing their jobs can
jeopardise the introduction of the new structure; at other times they can be
invaluable in assisting with the transition as they keep the "old" process going
for as long as necessary).
If you still have unfilled vacancies, recruit additional staff externally if
appropriate so that your new organisational structure is complete.
Ensure that you evaluate and monitor the success of the restructure in terms
of operational efficiency, financial stability, increased market share,
competitiveness and sales. Get your managers to evaluate employee
engagement post-restructure, addressing any concerns that employees may have.
Read our guide to managing redundancy survivor syndrome
for a few tips!
Hold a final briefing with elected representatives/union to confirm their
commitment to the organisation and to the new structure.
Restructures can be very complex and time consuming processes that cause
both managers and employees a lot of stress. However, managed properly and
fairly, a restructure can lead to greater opportunities for staff, greater profitability
for the organisation and, in the long term, a happier workforce.
The key is always to plan properly, listen to your employees and remember
to communicate, communicate, communicate!
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